Psychometrics is a multi-million dollar industry built on the idea that with a click of button you can understand people and make no more selection errors. The reality behind this claim however is far less sexy. What does the evidence really say about the power of psychometrics to predict people’s future behavior?
In this presentation Dr. Paul Englert will separate fact from fiction and expose the truth about the benefit of psychometrics. Taking an evidence based approach to the use of psychometrics he will explain what they can and can’t do, the marketing tricks companies use and how psychometrics can indeed add value if used with a critical mind.